For my magazine to be ideal for my chosen audience, I had to pitch my idea to people who fit the criteria of target audience and use their feedback to reflect on the ideas I had originally come up with.
I discussed publishing, audience and choice of colour to see what the audience preferred or what they would change, I was able to gain enough feedback to change small things which make a big difference when it comes to presentation of a magazine.
features explored in pitch:
- Genre - I introduced the UK rap genre to the audience, letting them know who the artists are and why I will use this genre for my magazine
- Title - I discussed the name of the magazine and how it relates to my genre, this also linked into the masthead design.
- Target Audience - I gave the audience an idea of how old I would like my consumers to be. I went into more depth and discussed factors such as ethnicity, gender and income when mentioning my audience.
- Colour Scheme - I mentioned how the album art of the songs within UK had influenced my colour scheme to a certain extent, using similar colours give off the impression of my chosen genre to those who are familiar with it.
- Case studies - I looked at similar magazines from the rap genre, this allowed me to make important decisions on masthead placement, cover star placement and overall layout features for the final design of my very own music mag.
- Masthead Ideas - I displayed drafts of how i would like the masthead to look and how it reflects the title of the magazine.
- Publishing - I gave the audience an idea of who i would like my publisher to be, along with justification. I explored the history of my publisher 'BBC' as well as their current projects to explain why I think they should be the organisation to publish my magazine.
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